公司介绍

7thonline’s omnichannel AI-powered merchandise management software platform leverages mathematical algorithms, artificial intelligence, and machine learning technologies, incorporating the best practices of global top-tier retail merchandise management to create an automated solution deeply adapted to retail business scenarios. The AI+BI cloud computing platform uses data analysis to drive refined merchandise management for brands and provide users with intelligent product decision-making solutions.

7thonline was founded in New York in 1999 by Max Ma, a veteran of the US retail industry, and an international team of IT professionals. In 2013, they established their Shanghai R&D and customer service center. In June 2023, they established their headquarters in Shenzhen, expanding into the domestic market and expanding globally. Today, 7thonline boasts best-in-class technology products and extensive industry experience, creating a comprehensive merchandise planning and optimization management platform for retailers and fashion brands. The company has been repeatedly recognized as an industry leader by renowned US technology research and consulting firms and has been listed among CIO Review magazine’s “Top 20 Most Promising Retail Technology Companies,” sharing a leading position in the industry with publicly traded companies such as Oracle.

企业文化

We are committed to building long-term partnerships with our clients, prioritizing their success. We emphasize both the professionalism of our systems and processes and exceptional customer service—with every conversation and meeting dedicated to resolving issues and creating business value. Our team emphasizes top-notch professionalism, deep collaboration, and continuous technological innovation, striving to become the industry’s leading provider of retail merchandising and business operations solutions.

全球106个国家超过50万家店铺的共同信赖
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    行业深耕

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    知识产权

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    鞋服行业头部客户

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    万家

    累计服务门店数

发展历程
  • 1999

    The company was founded on Seventh Avenue in Manhattan, New York, and launched a portfolio product.

  • 2001

    The National Retail Federation validated the solution;
    Selected as a pilot company for a collaborative portfolio program

  • 2003

    7thonline becomes the leading global partner of top fashion brands

  • 2005

    7thonline established a product development and support center in China

  • 2006

    7thonline Retail Co-Drives New DTC Features and Developments

  • 2008

    7thonline announces full launch of its retail planning solutions product

  • 2010

    Introducing in-season merchandise management and forecasting

  • 2011

    Entering the Asia-Pacific market and continuing to expand in China

  • 2012

    Launched a cross-channel platform;
    Experienced record business growth

  • 2014

    Deepen the Chinese market and develop new distribution solutions with leading global retailers

  • 2016

    7thonline and the world's top retail groups jointly launched a matching and adjustment plan based on the characteristics of the Chinese retail market

  • 2018

    7thonline becomes a top global DTC retailer partner, further helping it expand its product coverage

  • 2021

    Launched the industry-leading demand planning inventory management platform

  • 2023

    7thonline (Shenzhen) was established,
    investing heavily in the domestic market business development

精英团队、行业资深

Max Ma

CEO with 30 years of management and technology development experience.

He previously led production planning and financial collaboration platform products, and also led the development of CAD systems for the fashion industry.

Jason Zhao

Co-founder and CEO of China, with more than ten years of project and technical sales experience, he has promoted the implementation of more than 50 global well-known brand product management projects such as Patagonia and Calvin Klein

Molly Xia

With more than ten years of experience in the clothing retail industry, he was the former manager and merchandise director of Darkrose and a cutting-edge clothing designer.

Ben Lentini

Chief Product Design President, with 30 years of experience in the apparel retail industry, formerly served as a consultant at Accenture and President of Levi’s Merchandise

Dr. Saman Hong

President of Product Analysis and Optimization Solutions, with over 35 years of experience in retail industry company operations analysis and teaching, has worked for NCR, PWC and Investcorp, and is a tenured professor of operations research in the United States
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